Case Studies
Plastic Surgeon Case Study

172 Leads in 90 Days on $1K/Month Budget

Plastic Surgeon Case Study

When this plastic surgeon approached us, their practice was struggling with inconsistent lead generation despite their reputation for quality care. Limited advertising budget and previous failed campaigns had left them frustrated with unpredictable patient inquiries.

The Challenge

Limited $1,000 monthly ad budget with previous campaigns generating minimal qualified leads. The practice needed predictable patient flow to maintain steady revenue and efficient operations.

Strategic Approach & Execution

01

Channel Focus

Concentrated efforts on Google Ads as the primary channel, eliminating budget waste across multiple platforms to maximize ROI and campaign effectiveness.

03

Creative Optimization

Created compelling ad copy highlighting the surgeon's expertise and patient results, paired with conversion-optimized landing pages designed to capture leads effectively.

02

Precision Targeting

Developed sophisticated audience profiles targeting individuals actively researching plastic surgery procedures, ensuring budget reached qualified prospects ready to engage.

04

Continuous Refinement

Implemented daily monitoring and weekly optimization cycles, adjusting keywords, bids, and targeting to eliminate wasted spend and improve lead quality.

Exceptional Results & Business Impact

172
Total Leads Generated

High-quality prospects captured over 90-day campaign period

$1K
Monthly Ad Spend

Efficient budget utilization with maximum return on investment

90
Campaign Duration

Consistent performance maintained throughout three-month period

"The clinic noticed a significant difference in booking calendar filled weeks ahead, transforming revenue predictability and allowing the practice to plan for sustainable growth."

This case demonstrates how strategic focus, precise targeting, and continuous optimization can deliver exceptional results even with limited budgets. The practice enjoys predictable patient flow and sustainable growth, proving that effective digital marketing is about spending smarter.

Before vs After Comparison

Dramatic improvements across all key performance indicators

Before Implementation

Monthly Lead Generation 18-25 leads
Cost per Lead $112
Lead Quality Score 6.2/10
Conversion to Consultation 16%
Monthly Revenue Impact $45,000

After Implementation

Monthly Lead Generation 57 leads (avg)
Cost per Lead $72
Lead Quality Score 8.7/10
Conversion to Consultation 34%
Monthly Revenue Impact $127,000

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